ThinkrPrint© is an innovative tool that measures the pattern of thinking when assessing market segments, individual customers and employees.
Each pattern of thinking gives us the ability to observe the mind “most travelled” - the thinking that is most commonly utilised and the thinking that is avoided. This understanding produces a profile of thinking that allows us to determine precisely how decisions are most likely to be made.
Instead of classifying people into one way of thinking or mindset, a profile is a truer representation of actual thinking. What makes this different is rather than attempting to classify people as being 1 of 16 thinking types (aka Myers Briggs), it assesses the propensity across all 16 analytical frames and gives us a determinable pattern of thinking.
The pattern allows us the ability to see clear preferences and biases and tells us where people will thrive and where they will be challenged.
Effectively ThinkrPrint gives us detailed guidelines for the considerations, contemplations and preferred communication styles of any market or individual being assessed.
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